LITTLE WEST STREET

Little west street, is a brand stemming from New York;  came into being, after the founder of this brand thought of putting all the challenges of birthing, and raising a child into perspective. The founder of Little West Street noticed that there were few Indian baby clothing options in the market and that moms were struggling to find clothes. As a mother, she wanted to provide clothes that babies deserved, so she started Little West Street.

Founded in 2015 by Samridhi Ganeriwalla, Little West Street offers a variety of products including fully cotton nightwear and bedding for babies and children, matching pajamas for mum and dad, as well as towels in varying sizes. The US-based company, Little West Street, can work with design teams in both India and New York. Their access to teams in each country adds geographical diversity to their workforce and is a major advantage over competitors.

The company has quality fabric and soft materials that soothe babies to sleep. This keeps them healthy, reduces their cranky moods, and provides care for infants.

The brand has a wide variety of products, including PJ sets, Burp clothes, pillows, Bathrobes, Bibs, towels, and other baby-related stuff. The very beautiful store that is present in the khan market and is very famous among Indians thus has a very strong local presence. Because of their amazing quality and affordability, the brand needs to enhance its market through its website and Digital impressions got them covered. 

We got the opportunity to work with Little West street. Digital Impressions provided them with various services like Performance Marketing SEO, E-Mail Marketing, Paid Marketing(SMM+SEM), Website Maintenance, and even website design, and website development. DI drew up the marketing plan and implemented strategies to help achieve the optimal result; sales. It is well known that no company can receive deals, let alone increase sales without a functioning website. The website acts as the epicenter for all traction and ultimately sales. DI had the opportunity to design and develop the website which was not only adored in India but also recognized in the USA today.