Chikankari is a style of embroidery that originated in Lucknow, India, and has been passed down through generations of women artisans. House of Kari recognizes the beauty and value of this craft and has made it their mission to preserve it while also bringing it to a wider audience. The brand’s entire manufacturing process, from procuring the material to the hand embroidery, is done locally by women artisans, ensuring that the craft remains in the hands of those who have been practicing it for centuries.
Digital Impressions understood the brand’s values and created a website that truly captures the essence of House of Kari. The website features stunning visuals that showcase the intricate chikankari embroidery, as well as the materials and techniques used to create each piece. The website is user-friendly and easy to navigate, making it easy for visitors to explore the brand’s offerings and learn about its mission.
Digital Impressions has done an excellent job of creating a website that truly reflects the values and mission of House of Kari. The website is a testament to the power of digital marketing and its ability to connect consumers with brands that align with their values. House of Kari is an inspiring example of how a homegrown brand can honor tradition while also embracing innovation and technology, and Digital Impressions has helped to bring that vision to life.
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