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IMPRESSIONS

Boost Your Shopify Store with User-Generated Content (UGC)

Have you ever bought something because a friend recommended it? Or maybe it’s because you saw a real customer using it in a post? If yes, you’ve experienced the magic of User-Generated Content (UGC). It’s a simple but powerful tool to boost your Shopify store. Let’s dive into what UGC is and why you need […]

Influencer Marketing

  Influencer marketing – if you haven’t heard this term yet, trust me, you’re missing out on one of the hottest trends shaping the business world today. Whether you’re a small startup, a growing brand, or even a large-scale enterprise, influencer marketing has become a go-to strategy for reaching new audiences, boosting brand awareness, and, […]

How to align your marketing channels with a 360-degree digital strategy with Digital Impressions?

In today’s highly competitive digital landscape, it’s not enough to simply have a presence across various marketing channels. To truly stand out, businesses need to adopt a 360-degree digital strategy that integrates and aligns all marketing channels, ensuring a cohesive and impactful customer experience. Here’s how to align your marketing channels effectively within a 360-degree […]

2024 Social Media Marketing Trends You Can’t Ignore

In 2024, several trends are shaping social media marketing. Here are the key ones to watch: 1. AI Integration AI is becoming a big part of social media marketing. First, AI tools help create engaging posts, with 51% of marketers using them mainly for this purpose. Also, AI chatbots are used more for customer service, […]

Behind the Scenes: The Vital Role of Project Managers at Digital Impressions

We are a renowned and innovative digital marketing agency and the achievement of our goals depends on the seamless collaboration and coordination of multiple teams working in unison to deliver exceptional services. As someone with a background in human resources, I have had the opportunity to witness firsthand the crucial role played by project managers […]

Unlocking the Power of Digital Marketing: Insights from Digital Impressions

As a part of the Human Resources team, we deeply comprehend the pivotal role that digital marketing plays in the contemporary business environment. Our dedicated specialists harness cutting-edge and inventive strategies to assist our clients in attaining their business objectives. Digital marketing involves the implementation of various marketing strategies through electronic devices and the Internet. […]

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The fashion and lifestyle industries are a whirlwind of ever-evolving trends, shifting consumer preferences, and a dynamic digital landscape. Keeping pace can feel like chasing the wind, but fear not! Here at Digital Impressions, our 15 years of experience and 80+ member team are here to guide you through the storm. We’ve built over 1,000 […]

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The digital marketing ecosystem is rapidly evolving, with Artificial Intelligence (AI) playing a pivotal role in this transformation. Digital Impressions showcases how AI integration with human expertise boosts campaign effectiveness and revolutionizes brand-audience interaction. This innovative approach allows for the creation of marketing strategies that are not just data-driven but also deeply personalized and resonant […]

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 In the vast landscape of digital marketing, Digital Impressions is not just an agency – we’re your comrades, navigating the complicacies of the online world to bring your brand to the forefront. Far beyond a conventional agency, we stand as your companions in the digital domain, crafting narratives of success through our six pillars […]

DIGITAL IMPRESSIONS WINS – Excellence in Digital Marketing 2023 Award

Team Digital Impressions is proud to announce that we have been recognized for our extensive work in the field of digital marketing. This recognition is a testament to the hard work and dedication of our team and a reflection of the impact we are having on our clients’ businesses. We were awarded the ‘Excellence in […]

360 DEGREE MARKETING: AN ULTIMATE GUIDE

In a world where consumerism has reached dizzying heights apart from that brands and products are competing in every space to outdo the others. That’s why nowadays, 360- degree marketing is the most sought approach by every brand, but what exactly is 360-degree marketing? 360-degree marketing is a comprehensive plan that focuses on reaching the […]

How to overcome the challenges faced in digital marketing

Digital marketing is a way to optimize sales by using the internet and online-based technology. There has been an increase in digital marketing by 72% during a pandemic but the biggest challenge that businesses face with digital marketing is targeting the right audience and at the right time with relevant content. It is hard to […]

HOW DIGITAL MARKETING AFFECTS THE BUYING BEHAVIOR OF CONSUMERS ON E-COMMERCE

Consumer behavior is the purchasing pattern and decision process for people who are looking for products and services. Advertisements are essential in helping your business grow and communicating with your customer base. They help customers find which products they want, while also informing them about new brands Businesses and e-tailers need to adopt the recent […]

WAYS TO IMPROVE CUSTOMER CONVERSION RATE ON YOUR WEBSITES

Consumers are the most important asset for any company, so retailers and other companies must keep them happy so that they keep coming back for more products and services. Having a great online presence for your business is the best way to increase the number of leads you receive. Many businesses are online and they […]

Which one is more beneficial –  Remarketing vs Retargeting

“In this blog, we will discover the subtle differences between the two and help you understand both concepts more closely. Beginning with a brief overview of both marketing practices, we will dig deeper and show you how you can leverage these practices to your advantage.“   How are they defined  & what’s the difference between […]

Ecommerce Marketing Methodology

Every eCommerce marketing strategy is different, but there’s no perfect one. That being said, your marketing effort will most likely be a mix of the most successful techniques out there including high ROI, increased sales conversions and anything else you’re looking to gain. E-commerce marketing campaigns Many brands are following the marketing footsteps and deploying […]

Best eCommerce Marketing Automation Ideas

Marketing for eCommerce sites may still involve tasks like maintaining and monitoring websites, but thanks to automation, human resources will be free to focus on larger tasks. The compliance and audit aspects of marketing are huge obligations for small businesses to maintain. Automating these tasks can make a big difference, considering the complexity, technology advancements, […]

How to Hack Your Way to a Higher Conversion Rate for your Ecommerce

This article aims to show you some proven hacks to increase eCommerce conversions. Do you have a thriving online shop that is struggling to get the desired number of conversions? To succeed in today’s fierce competition, you should try out our hacks for better marketing sales. The perfect blend of hacks is by using a […]

eCommerce Marketing Trends

Marketing is a never-ending quest to sharpen your edge and stay on top of new trends. In a world where channels for marketing are constantly evolving, here are some emerging marketing trends that you should keep an eye on. 1. Mobile Marketing For eCommerce brands, they have to reach tablet and mobile phone users or […]

Best eCommerce Marketing Strategies for 2022

You’ve built your eCommerce brand- you have a plan to sell what you want and know who your target customer is, but might be at a loss for the best marketing strategy. The face of eCommerce is changing rapidly, and without the right marketing strategies, your brand risks being overlooked. To fulfill your eCommerce marketing […]

How To Drive Growth In Your Small Business

Everything in a small business has to be done with precision, and that includes marketing. Many small businesses struggle to reach the right audience for their product or service. This blog article will provide you with some strategies on how to increase your success in marketing your small business. a) Sms Marketing Segmenting your audience […]

Why is Marketing needed? and What kind?

Marketing, an open ended term, isn’t it? It’s hard to scale this term, right? I feel you guys. Let’s jump straight into this. Let me tell you guys, the water here isn’t shallow; it’s hard to fathom the depth of this topic. Let’s talk it out. We all know what marketing is. The main question […]

Voice Search And It’s Impact On Digital Marketing

“Hey Siri set an alarm for 6:00 am”   Now that we can do everything with a command of our voice we can say that technology has made a huge impact on us. Who thought there could be a day when we could switch the lights on and off by giving a voice command? But […]

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  • Excellence
    in Digital Marketing

  • Women CPO
    of the year
    2023

  • Transformational
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